Rebecca Stringer is a highly experienced professional in digital performance optimization with a focus on enhancing website and app efficiency. Currently serving as Client Services Director and Digital Enablement Director at DMPG since April 2021, Rebecca supports Google stack clients. As the Founder and Principal Consultant of Funnel Metrics Ltd, established in December 2016, Rebecca specializes in increasing funnel conversion for online businesses. Previous roles include Adobe Implementation Consultant at ao.com, Strategic Data Consultant at Davies + Scothorn, and Marketing & Insight Director at Intelligent Reach, among others. Rebecca possesses extensive expertise in data analysis and multi-channel performance optimization, enabling businesses to drive sales, revenue, and customer engagement effectively.
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