Samantha M. is an accomplished marketing professional with extensive experience in lifecycle marketing and demand generation across multiple industries. Currently serving as the Director of Lifecycle Marketing at Docusign since May 2020, Samantha develops strategic campaigns and global partnerships to drive revenue growth. Prior roles include Campaign Manager at Flexport, where Samantha executed integrated marketing campaigns, and various positions at Salesforce, including Manager of SMB & Pardot Growth Marketing, contributing significantly to pipeline generation. Earlier experience includes management roles at American Express and Time Inc., focused on offer marketing and brand management, complemented by a Master of Science in Integrated Marketing from New York University and a Bachelor of Science in Marketing from Bentley University.
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