Alexander Barsukov

Alexander Barsukov is a seasoned marketing and eCommerce professional with extensive experience leading digital strategies and teams across various industries. Currently serving as the Chief Marketing & eCommerce Officer at KASSIR.RU since April 2023, Barsukov previously held key marketing roles at Domino's, where responsibilities included developing promotions and managing international teams, and at Amer Sports Corporation, focusing on eCommerce and omni-channel strategy implementation for major global brands. With foundational expertise in digital marketing, loyalty programs, and product development from previous positions at DRC Group, JSC "isolux.ru," and Tura Media, Barsukov combines strong analytical skills with a solid educational background in Economics and Management from the University of London and the Higher School of Economics.