Ruth Nahmad Núñez

Ruth Nahmad Núñez has a diverse work experience spanning various industries. Ruth began their career at ElSitio.com as a Sales Executive and later worked at Adquira México S.A. de C.V. as a Sales Manager. Ruth then transitioned to W Marketing as a Loyalty Programs Manager before joining ECOM as a Sponsoring and Promotion Manager. At ECOM, they managed commercialization efforts for exclusive events hosted by Disney Latin America and Universal Pictures.

In 2007, Ruth joined SL MERKAMOBIL as a Commercial Marketing Specialist, where they drove marketing initiatives for SMS promotions during high-profile sporting events. Ruth later joined Calypso Media as a National Account Director, overseeing the management of AAA accounts such as Walmart and Bimbo.

From 2010 to 2013, Ruth worked at SYD (Suspensión y Dirección) as a National Marketing Manager, where they led the development and execution of marketing plans for both wholesale and retail business units. Ruth then joined CS SHELL & QUAKER STATE México, first as a Shell/Pennzoil Brand Manager and later as a Trade Marketing Manager. In these roles, they led successful product launches, implemented sponsorship strategies, and developed comprehensive marketing programs to drive sales growth.

Most recently, Ruth worked at Donaldson as a Marketing Manager for the LATAM Engine Division and then as a Global Marketing Operations Director for Mobile Solutions. In these roles, they led the development and execution of marketing strategies, managed multicultural teams, and oversaw the execution of account-based marketing and digital communication campaigns.

Throughout their career, Ruth has demonstrated a strong focus on customer-centric approaches, strategic planning, and effective communication. Ruth has successfully built and strengthened brands, achieved business objectives, and fostered partnerships within diverse markets and industries.

Ruth Nahmad Núñez has a diverse education history. In 2022, they completed several courses at IEBS, including Social Selling, Curso de Habilidades Profesionales y Gestión del Cambio, and Behavioral Economics. Prior to that, they obtained a diploma in Strategic Marketing from the Universidad de las Américas, A.C. in 2001 and a Trade Marketing Specialist certification from Tecnológico de Monterrey in 2000. Additionally, they have completed various short-term programs, including Strategic Planning for High Performance Managers from Tecnológico de Monterrey in 2018-2019, Finance for non-financial from ANIQ in 2016, Core Tools /ISO TS from Quaker State in 2014-2015, and E-Business Customer Service Improvements from TELEFONICA SPAIN in 1999. Furthermore, Ruth Nahmad Núñez is currently pursuing a Master's degree in E-Commerce & Marketing Digital at IEBS, and they hold a Bachelor's degree in Marketing from Universidad Anáhuac.