Reid Backstrom

Reid Backstrom currently serves as a Product Manager at DoorDash, focusing on AI and Voice ordering since June 2023. Prior experience includes a stint as Product Manager for Monetization and Ads at Meta, where work centered on maintaining the Creator Economy from September 2020 to June 2023, and as a Marketplace and Commerce Researcher at Facebook, contributing to the launch of Shops and enhancing Marketplace functionalities. Reid's background also encompasses strategic insights and qualitative/quantitative research roles at Paradoxes Inc. and Penn Schoen Berland, alongside marketing analytics at EverBank. An educational foundation in Economics from the University of Washington, along with studies at multiple esteemed institutions, complements Reid's expertise in SaaS, AdTech, and B2B markets.