Roberto Carrelas

Roberto Carrelas is a skilled and experienced General Manager and Commercial Director with a background in leading sales, revenue management, trade marketing, and distributor development. Roberto has strong expertise in change management, go-to-market strategy, logistics, distribution, and digital transformation. With previous roles as National Sales Manager, Project Manager, and Chief Executive Officer Assistant, Roberto has a solid foundation in business administration and finance. Additionally, Roberto has completed specialized programs in product innovation, strategic marketing management, and business administration from reputable institutions such as Harvard Business School and Stanford University Graduate School of Business.