Samira Bouhani

Samira Bouhani is a seasoned professional with extensive experience in marketing, business development, and customer care management. Currently serving as the Marketing and Business Development Director at La Poste Groupe since March 2023, Samira has played a crucial role in managing the European Customer Care network at Geopost since December 2012, overseeing approximately 2,000 personnel across over 25 countries. Key achievements include the implementation of Salesforce Service Cloud and chatbots, driving improvements in customer service metrics, and cultivating a more customer-centric mindset among agents. Previously, Samira held various managerial positions at L'Oréal and KPMG, focusing on financial control, internal auditing, and international consulting. Samira holds a Master's degree from emlyon business school.