Bradley Fay is an accomplished data science professional with extensive experience in leading analytics initiatives across various industries. Currently serving as the Director of Data Science Engineering at DraftKings Inc. since April 2018, Bradley has previously held roles as Senior Manager and Principal Data Scientist at Cardinal Advising, where a "relevance-first" approach to data science was emphasized. Prior to that, Bradley worked at Wayfair, managing data science efforts to enhance customer loyalty and implementing machine learning algorithms that significantly increased revenue. Bradley's academic background includes a Ph.D. in Quantitative Marketing Strategy and an MBA in Marketing & Sports Business from Arizona State University, along with a Bachelor's degree from Illinois State University.
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