Pablo Palatnik

VP of Global E-commerce & Digital Strategy at DS Laboratories

Pablo Palatnik has extensive experience in e-commerce and digital marketing. Pablo began their career in 2007 as the Founder & Operator of ShadesDaddy.com, where they developed digital marketing strategies and grew the business to over $10 million. In 2018, the company was acquired. In 2018, they joined Designer Eyes through an acqua-hire of ShadesDaddy.com, where they served as the Director of Digital Marketing & Ecommerce. In 2019, they became the VP of Global E-commerce & Digital Strategy for DS Healthcare Group. In 2020, they founded ETREND.

Pablo Palatnik holds a Bachelor of Arts in Liberal Studies from Florida International University.

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