Hai Tu is an experienced event marketing professional currently serving as the Event Marketing Manager at Dynamic Yield by Mastercard since April 2023. With a strong background in event marketing, Hai Tu also operates as an event and marketing consultant through haiexperiential.com, offering services that include event-led growth strategy and customer engagement. Previous roles include Manager of Field Marketing at Lyra Health, where Hai Tu was the first event/field marketing hire, and Field Marketing Manager at Blend, focusing on pipeline development and customer engagement through various programs. Hai Tu's earlier experience includes positions at Galvanize Inc, Anaplan, Evologics America, and Buffalo Tours, contributing to a diverse skill set that encompasses event coordination, marketing strategy, and customer engagement. Educational qualifications include a Bachelor of Business Administration in Event and Tourism Management and Marketing from The University of Texas at San Antonio, along with various international learning experiences in marketing and hospitality.
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