Charlie Hart

Chief Marketing Officer at Dyrdek Machine

Charlie Hart has a diverse work experience spanning various industries and roles. Charlie currently serves as the Chief Marketing Officer at Dyrdek Machine since February 2023. Prior to that, they founded and worked as the Chief Strategist at Sign + Sapien, providing critical decision-making support in branding, media, and organizational design for startups.

In 2021, Charlie worked as a Fractional Chief Marketing Officer at Kroma Wellness and also served as an investor and advisor for Stationhead and Project Admission. At Factor_, where they were the Chief Marketing Officer from January 2020 to February 2021, Charlie played a key role in increasing revenue by 251% and driving 534% growth in active customers. Charlie achieved this by restructuring the team, creating two new brands, and revamping the growth model.

Charlie gained extensive experience in the food industry during their time at RXBAR. Charlie started as the Digital and Social Marketing Manager in December 2015 and progressed to become the Director of Digital Marketing and then the Head of Brand and Growth. Charlie played a vital role in the company's acquisition. Before that, Charlie worked at Hyatt Hotels Corporation, managing paid social for luxury brands and working in brand marketing.

Additionally, Charlie's early career involved serving as a Legislative Aide for Oregon State Representative Tobias Read from June 2008 to May 2011. Their roles have showcased their expertise in strategic marketing, branding, media, and organizational design.

Charlie Hart completed a Bachelor's degree in Public Relations, Advertising, and Applied Communication from DePaul University. This educational achievement occurred between the years 2012 and 2014. Prior to attending DePaul, Charlie had pursued Political Science at Willamette University from 2010 to 2012.

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