Loles Artesero Paredes

Loles Artesero Paredes is a seasoned marketing professional currently serving as Senior Product Marketing Manager at Editorial Vicens Vives since October 2022, where responsibilities include creating strategic marketing and communication proposals for educational projects and collaborating with sales and editorial teams. With a comprehensive background in academia and the publishing sector, Loles has served as a Marketing and Communication Professor at Universitat Autònoma de Barcelona and IED Barcelona. Previous roles include Marketing Manager at Grup Enciclopèdia and La Galera, where oversight of budgets, marketing plans, and cross-department coordination were key functions. An earlier career included positions in account management at notable agencies such as Ogilvy and INTERNEXT. Loles possesses extensive educational qualifications in marketing and communication, culminating in a Licenciatura in Publicidad y Relaciones Públicas from Universitat Autònoma de Barcelona.