Pablo Robles Watanabe

CEO and Co-Founder at efektiva

Pablo Robles Watanabe has been working in the business industry since 2006. Pablo began their career at Grupo Vanguardia as a Financial Project Evaluation, where they were responsible for supervising inventory performance, structuring accountability, and auditing. In 2008, they joined Vanrenta as a Growth Manager, where they were responsible for sales growth, team growth, client follow-up, and administrative strategies elaboration. From 2017 to 2019, they served as a Board of Advisors and Director General at Optima Financial. In 2019, they became the CEO and Co-Founder of ixhua. Most recently, in 2020, they became the CEO and Co-Founder of efektiva, a B2B Buy Now Pay Later platform that connects to cashflow and provides insights to merchants to grow their business.

Pablo Robles Watanabe has a Bachelor of Business Administration - BBA from Tecnológico de Monterrey from 2006 to 2012, a Master of Business Administration (MBA) from EGADE Business School del Tecnológico de Monterrey from 2015, a Diplomatura from Universidad Panamericana in 2014 in Strategic Innovation & Business Plan, a Diploma of Education from MIT Professional Education in 2022 in High Impact Tech Solutions Design, and a Diploma of Education from University of Chicago in 2022 in Fintech. Pablo also holds certifications from Bubble, Newchip Accelerator, Founder Institute, and Angel Ventures.

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