Kirsten Victory

Senior Marketing Scientist at Ehrenberg-Bass Institute

Kirsten Victory is a Senior Marketing Scientist at the Ehrenberg-Bass Institute since May 2013, focusing on research to enhance marketing practices and educate professionals. Additionally, Kirsten serves as a Research Fellow and Course Coordinator at the University of South Australia, where responsibilities include co-coordinating the Integrated Marketing course for final-year undergraduates. Since January 2017, Kirsten has been involved with the Australian Marketing Institute, contributing as a guest lecturer and state committee member, while also participating in the Emerging Marketers Committee. Previous experience includes a role as Marketing Project Officer at SMR Automotive Australia in 2014. Kirsten's educational background includes a Doctor of Philosophy in Marketing and a Master of Business in Marketing from the University of South Australia, along with a Bachelor of Marketing and Communication.

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