Pearl Yeung-Navarrete

Pearl Yeung-Navarrete, the Head of Commercial Strategy and Partner at Electric Innovation, brings a wealth of experience in commercial strategy, innovation, and design consultancy. With a background in brand strategy, identity development, and event marketing, Pearl has held various roles in companies such as frog, Fahrenheit 212, and Capgemini Consulting. With an MBA from Saïd Business School, University of Oxford, Pearl's expertise lies in areas such as customer journey mapping, brand strategy, and digital strategy.