Warda Baig

Warda Baig is a Product Marketing Manager at ElementalTV since April 2024, focusing on comprehensive go-to-market strategies for key products, including audience-centric CTV buying and DOOH & retail media. Previously, Warda served as a Marketing Communications Specialist at T!LT from February 2023 to April 2024, where responsibilities included the implementation of omnichannel marketing initiatives and content development. From January 2022 to February 2023, Warda worked as a Content and Social Media Marketing Manager at 99 Walks, executing community-focused content strategies and managing social media accounts. Earlier roles included Content Marketing Specialist at Patriot Conceptions and Social Media & Content Producer at L.A. Works. Warda began a communications career at Telenor Pakistan as a Communications Specialist, contributing to the company's digital transformation. Warda holds a Bachelor's degree in Business/Corporate Communications from the National University of Computer and Emerging Sciences and a certificate in Web Applications Development from Pasadena City College.