Rochelle Williams has extensive work experience in the field of product design and graphic design. Rochelle currently holds the position of Lead Product Designer at Elsewhen, a digital consultancy that specializes in delivering innovative design and technology solutions for FTSE 100 and S&P 500 companies. Prior to this role, Rochelle worked as a Senior Product Designer at Elsewhen.
Before joining Elsewhen, Rochelle worked at Bud, where they started as a Product Designer and led the product design for the energy switching journey. Rochelle gained knowledge of API technology and the dynamics of working with financial services partners during their tenure.
Rochelle also worked at Ve Global, initially joining as a Digital Designer after the acquisition of boutique digital marketing agency Crave & Lamb. Rochelle later transitioned to the role of Product Designer (UX/UI) and developed skills in information architecture, user testing, and product design. At Ve Global, Rochelle worked on campaigns and pitches in collaboration with account managers.
Earlier in their career, Rochelle worked as a Freelance Graphic Designer at Tonic Agency Ltd, where they handled various graphic design tasks for high-profile clients. Rochelle also gained experience as a Designer (Branding/UI) at The Cut Creative, working on logo design, brand strategy, and advertising campaigns.
Additionally, Rochelle has interned at Design Co-Operative and paragon.two, where they gained valuable experience in graphic design and branding strategy. Rochelle also worked as a Designer & Photographer at Eden Catering, where they photographed food items and provided design advice for an online shopping platform.
Throughout their career, Rochelle has demonstrated a strong skill set in product design, graphic design, branding strategy, and client collaboration.
Rochelle Williams completed their education with a Bachelor's Degree in Graphic Design from Curtin University in 2013. Prior to that, they attended AUT University from 2011 to 2012, where they pursued a Bachelor of Design, specializing in Graphic Design. Rochelle's educational journey began at St Cuthberts College, Epsom, where they completed Year 13/NCEA 3, from 2006 to 2010.
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