Giovanni Masini is a highly experienced marketing professional with a career at Emak S.p.A. spanning from 1994 to the present. Currently serving as Marketing Director since September 2007, Giovanni supports the Group General Manager in defining global strategies geared towards market share development and oversees new product development aligned with strategic objectives. Previously, as Marketing Manager, Giovanni coordinated the marketing structure and managed communication and promotional activities. Earlier career insights include a role focused on business analysis, where Giovanni prepared business plans, conducted market research, and analyzed competition and pricing strategies. Giovanni holds a Master Degree in Language and Literature from Università degli Studi di Parma.
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