Henna Onkalo

Henna Onkalo has a diverse work experience in digital marketing and project management. Henna started their career as a Research Assistant at the University of Oulu, where they conducted research on the role of electric direct marketing in integrated marketing communications. Henna then worked as a Project Coordinator at the same university, where they were responsible for administering and coordinating an education program.

Henna then joined Eilakaisla as a Project Office Assistant, providing support to the project implementation teams and assisting with various administrative tasks. Henna later joined Nokia Mobile Phones, where they held multiple roles. As a Campaign Specialist, they focused on CRM activities and digital communication planning targeted at Nokia loyalty program members. Henna then became a Digital Marketing Manager, responsible for creating and publishing digital marketing content for products and services.

After their time at Nokia, Henna worked at Quru as an Online Marketing Strategist, where they managed SEM and display marketing campaigns for clients such as Marimekko and Kemira. Henna then joined SOK Prisma Chain Management as a Digital Producer, where they coordinated content planning and production for Prisma brand and campaign visibility across digital channels.

Most recently, Henna worked at Tori.fi, Schibsted Suomi Oy, as a Digital Marketing Specialist. In this role, they focused on data-based digital marketing B2C activations for Tori, the largest second-hand marketplace in Finland. Henna encouraged users to engage in second-hand trade and highlighted the benefits of the circular economy.

Currently, Henna is working as a Digital Marketing Lead at Emmy Clothing Company.

Henna Onkalo's education history begins in 2001, when they enrolled at the University of Oulu. Henna pursued a Master of Economics degree with a focus on Marketing, completing their studies in 2005. Later in 2012, Henna attended the AdWords Academy by Google, where they concentrated on Online Marketing.