Femke Kooijmans-Terpstra is an experienced marketing and customer experience professional with a strong focus on customer-centric strategies across various industries. Currently serving as Customer Experience Manager at Esdec Solar Group since November 2022, Femke aims to enhance the customer orientation of all employees. Holding the position of Product Marketing Manager at Esdec since June 2021, there is a dedication to understanding customer needs and enhancing customer journeys. Previous roles include ownership of Klantvuur, where Femke facilitated innovative project kickstart methods, and roles at Bosch Beton, Agrifirm, and Technolution, encompassing branding, marketing coordination, and product management. Femke received a postgraduate degree in Customer Experience & Journey Management from Beeckestijn Business School and holds a Bachelor's Degree in Marketing from Rotterdam University of Applied Sciences.
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