Joseph DiGilio is a seasoned advertising professional with expertise in campaign optimization and digital media marketing. Currently serving as a Senior Advertising Traffic Manager at Equativ since June 2022, Joseph manages over 70 campaigns using the DSP, collaborating closely with global teams to achieve optimal performance and deliver exceptional results. Prior to this role, Joseph worked as a Digital Traffic Manager at SUNY Geneseo, where contributions led to an impressive average engagement increase of 80% for seven local businesses through strategic social media planning. Joseph holds a Bachelor of Business Administration in Finance from SUNY Geneseo, earned in 2022.
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