Mohamed Raouf is an experienced brand manager currently at Etisal since January 2020, previously serving as Head of Trade Marketing and Trade Marketing Manager at Lava International Africa from May 2016 to January 2020, where responsibilities included planning and executing BTL strategies. Earlier roles included IR Supervisor at Fast Telecom, where management of trade executives took place, and Project Manager at Smart Line overseeing multiple accounts. Raouf has significant experience in marketing services, initially managing promoters and retail accounts at Second Step for marketing services, with measurable success in increasing sales. Additional experience includes leadership roles at Star Distribution and ProAct World, focusing on Nokia market share growth in Cairo. Raouf holds a Licentiate degree in Law from Ain Shams University and has early career experience in sales at Hot Line.
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