Barbara di Paola

Digital Marketing & Communication Manager at Etruria Retail

Barbara Di Paola is a seasoned professional in digital marketing and communication with extensive experience across multiple organizations. Currently serving as the Digital Marketing & Communication Manager at Etruria Retail since May 2024, Barbara previously held roles including Communication Specialist at SDSN Europe, where responsibilities included digital communication and social media management, and Communication and Event Manager at the Segretariato Italiano di PRIMA, where strategic communication on food security and sustainable agri-food systems was a focus. With a solid background in project management and communication strategy, Barbara also contributed significantly to the Santa Chiara Lab at the University of Siena, enhancing communication initiatives related to agrifood sustainability. Barbara's expertise is complemented by a degree in Communication Sciences from Università di Siena and a formal qualification in Project Management.

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