Yumi Honda

Yumi Honda is a seasoned marketing and business development professional with extensive experience across various industries, including technology, media, and entertainment. Currently serving as the Director of Marketing, Partnership, and Business Development at 株式会社エウレカ, Yumi has successfully led collaborations with local government entities and executed comprehensive marketing campaigns. Previous roles include VP of Media and CRM at DAZN Group, where Yumi managed a $20M media budget and achieved significant growth, and Director of New Business Development at GEM Partners Inc., developing data-driven ad products for major distributors. Yumi's background includes leadership positions at organizations like Knewton, Criteo, Amazon Japan, Google, and Doubleclick Japan, demonstrating expertise in strategic partnerships, media buying, and digital marketing. Yumi holds an MBA in International Corporate Strategy from Hitotsubashi ICS, along with a BA in Dramatic Arts from the University of California, Berkeley.