Rebecca Heard has a diverse work experience in various high-level marketing and merchandising roles. Rebecca is currently serving as the Chief Marketing & Merchandising Officer at evo since July 2022. Prior to that, Rebecca worked at lululemon as the VP of CRM & Digital Marketing from June 2017 to 2020, and as the Director of Digital Marketing from August 2016 to May 2017. Rebecca also has experience at Apple, where they held multiple positions, including the Apple Music Marketing Manager, International Digital Marketing Manager - iTunes, EMEA E-Commerce Conversion Program Manager, and E-Commerce Program & Marketing Manager - Apple Store. Before Apple, they worked at Endsleigh Insurance Services Ltd. as the UK BDM - Online Youth Marketing and the Business Development and Local Marketing Manager. Through their roles, Rebecca has developed expertise in consumer marketing, digital marketing, CRM, brand management, and relationship management.
Rebecca Heard attended The Manchester College of Arts and Technology from 2004 to 2007, where they obtained a Bachelor of Technology (BTech) degree in Digital Media Production. Rebecca also attended the London School of Marketing but it is unclear when they attended or if they completed any specific degree program. However, they did study Marketing and specialized in the Chartered Institute Of Marketing at this institution.
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