Santiago Zapata Osorio

Santiago Zapata Osorio is a seasoned marketing professional currently serving as the Regional Marketing Manager at eXp Realty since January 2025. Prior to this role, Santiago worked at BTODigital Latam | Soluciones Digitales from February 2022 to January 2025, advancing through positions such as Digital Strategist/Project Manager and Senior and Junior Paid Media Analyst. Earlier experience includes a marketing internship at DEGRES Enchapes y Pisos in 2019. Santiago holds a specialisation in Marketing Management from Universidad de Medellín, along with various certifications, including a course in E-commerce and a diploma in Digital Marketing with an emphasis on Analytics from Escuela de Ingeniería de Antioquia. Santiago's educational background also encompasses a professional degree in Marketing from Universidad de Medellín and a technical degree in multimedia design and illustration from Servicio Nacional de Aprendizaje (SENA). Additionally, Santiago completed a program in Teaching English as a Foreign Language at BLENDEX Centro de Idiomas.