Lani Mathis

Co-Founder & Art Director at Extrafeet

Lani Mathis has been working in the creative industry since 2004. Lani started as a freelance Graphic Designer & Artist, designing company identities and marketing materials, as well as creating illustrations for printed publications. In 2006, they joined Fox Interactive Media / MySpace as a Senior Graphic Designer, where they translated the existing MySpace mobile user flow into versions designed specifically for iPhone and Android users respectively and created all related interface graphics. Lani also designed viral marketing pieces for brands such as American Idol, Chevy, and Universal Pictures. In 2009, they co-founded Skyward Interactive, Inc. where they lead the creative team in the planning and production of brand identities, rich media products, and social media campaigns. In 2010, they co-founded extrafeet inc. where they designed the flows, experiences, and interfaces for mobile applications while keeping the team informed about current best practices. Lani also worked closely with developers to find solutions that balance user experience with tight development timelines and provided direction and guidance to illustrators creating game art.

Lani Mathis graduated from The Art Institutes in 2004 with a Bachelor of Fine Arts degree in Graphic Design.

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