Amy Reda D'Alessandro has a diverse work experience in the craft and creative industries. Amy Reda started their career as the Art and Marketing Director for Northern Lights Candles from 1995 to 2001. Amy Reda then moved on to EK Success, where they held several roles including Category Manager, Lead Category Manager, Director of Product Development, and eventually SVP and VP of Product Development. At EK Success, they managed a portfolio of 13 brands and successfully expanded the Martha Stewart Crafts brand. Since 2013, Amy has been serving as the Vice President of Marketing and Creative Services at Fairfield Processing Corporation, a market leader in the craft and sewing markets.
Amy Reda D'Alessandro obtained a Bachelor of Fine Arts (BFA) degree in Graphic Design from the Rochester Institute of Technology. Amy Reda attended the institute from 1991 to 1995.
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