Fernanda Tobar Riquelme is an accomplished Project Manager specializing in innovation at Falabella Retail S.A since June 2022, with prior experience as Key Operational Manager at Dafiti Group LATAM from October 2020 to June 2022. In this role, Fernanda coordinated operational flow among approximately 80 partners and clients, enhancing customer experience by resolving operational issues. Previous positions include Footwear Planner at Bata Group, where analysis and sales projections for stores were managed, and Analyst of Control and Management in the Sustainability Division at Soprole, overseeing budget controls and KPI indicators. Additionally, Fernanda served as a Controller of Management at Penta, generating reports on platform implementation. Academic qualifications include an Industrial Engineering degree from Universidad Diego Portales and a Management Analytics diploma from Pontificia Universidad Católica de Chile.
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