Luis Diaz Sananes

Client Success Director - Audience Development Crm, Digital Strategy, Multichannel Marketing at Fan Centric

Luis Diaz Sananes is an accomplished Client Success Director with extensive experience in audience development, digital strategy, and multichannel marketing across various industries, including music, entertainment, and consumer markets. Currently serving at FanMail Marketing and HyperDrive since August 2020, Luis has effectively launched fan acquisition campaigns resulting in increased rates from 20% to 50%. With a background as a consultant at Digital Nexus LLC, Luis has delivered over 20 trainings on digital marketing strategies to more than 500 attendees. Previous roles include Franchise Owner and Marketing Manager at Songs for Seeds, VP of US Multicultural Marketing at De La Riva Group, and VP Client Services at Ipsos, where significant revenue growth and innovative marketing insights were achieved. Luis holds an MBA in Marketing and various certifications, including a Mini MBA and completion of a Marketing Leadership Development Program.

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