Gemma Say is a Principal Consultant in Service Design at Farsight Consulting Ltd, where responsibilities include leading user research initiatives, conducting data analysis, and mentoring colleagues. Gemma's expertise spans roles as a Senior User Research and Service Design Consultant and User Research Consultant, focusing on user-centered insights for digital service development. Previous experience includes roles as a Digital User Researcher/Service Designer for the Department for Education and as a Freelance User Researcher from 2013 to 2018. Educational background includes a BSc in Design Ergonomics from Loughborough University and a high school education at Townley Grammar School with A Levels in Product Design, Geography, Physics, and Maths. Notable achievements include launching a public digital service and establishing user research strategies in various sectors.
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