Taryn Hoffman

Taryn Hoffman is a seasoned professional in the beauty and wellness sector with extensive experience in content creation, digital marketing, and trend analysis. Currently serving as Senior Strategist at Fashion Snoops since November 2019, Taryn specializes in crafting on-brand beauty-focused copy and conducting in-depth market research to inform clients about current consumer trends. Previous roles include Assistant Editor at POPSUGAR and Digital Marketing Specialist at Earth-Kissed Beauty, where Taryn developed engaging content and managed social media strategies. Taryn's background also includes editorial positions at WhoWhatWhy and CollegeFashionista, paired with a strong educational foundation in Fashion and Textile Management from North Carolina State University. Additionally, Taryn has enriched academic experiences at The University of Manchester and the London College of Fashion.