Beth Cesare is an experienced marketing professional with a strong background in customer development and consumer activation. Currently serving as the Director of Customer Development at The Mars Agency since January 2023, Beth's previous roles include Senior Manager of National & Shopper Activation at Tropicana Brands Group, and various senior management positions at PepsiCo, where responsibilities included packaging and promotions. Additional experience includes significant roles at Sara Lee, Discover Financial Services, Kellogg Company, and Davidson Marketing. Beth holds a Bachelor of Science degree in Marketing and International Business from Illinois State University.
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