Adam Kupperman

Adam Kupperman is an experienced marketing intelligence professional with a strong background in consumer insights and analytics. Currently serving as the Marketing Intelligence Lead for Ferrero's Mainstream Chocolate Portfolio since May 2018, Adam previously held senior positions at Mars, where responsibilities included managing market intelligence and analytics as well as category insights. Prior to that, Adam worked at IRI, providing client insights for major brands, including Ferrero USA and Mars Chocolate North America. Adam's career also includes an internship at E.I. du Pont de Nemours and a role as a Bankruptcy Associate at RosenfarbWinters. Adam holds an MBA in Brand Management, Marketing, and Entrepreneurship from the University of Rochester - Simon Business School and a BA in Economics from the University of Rochester.