Jeff Frieden

Jeff Frieden is a seasoned entrepreneur and executive with extensive experience in the real estate and online auction sectors. As Co-Founder and CEO of F&F Capital Group since March 2018, Jeff has been instrumental in driving the company's strategic vision. Additionally, Jeff co-founded Auction.com and Ten-X Commercial in 2007, serving as Executive Chairman as well as CEO during this period. Prior to these roles, Jeff co-founded and led REDC as CEO from 1991 to 2007.