Ricky Frohnerath

Ricky Frohnerath has extensive work experience in marketing and digital marketing roles. Ricky currently holds the position of Director of Content Marketing at Fictiv since March 2022. In this role, they are responsible for developing and maintaining a comprehensive content strategy for marketing campaigns, overseeing content production, and measuring content effectiveness.

Prior to their current role, Ricky served as a Marketing Director at GSP Retail from January 2021 to March 2022. Ricky introduced strategic marketing planning processes and structured agile marketing operations. Ricky also led various marketing campaigns, media relations, advertising, social media, and other marketing activities. Before that, they held the position of Marketing Manager at GSP Retail from September 2020 to January 2021, where they implemented and managed agile marketing methodologies and collaborated with the VP of Marketing on strategies and budgets.

From June 2020 to February 2021, Ricky worked as a Marketing Consultant at CloudFirst Labs. In this role, they were responsible for developing go-to-market strategies for Salesforce apps, creating product marketing strategies, and planning and producing various marketing and sales enablement content.

Prior to that, Ricky worked at Jabil from 2015 to 2020 in various marketing roles. Ricky served as a Senior Marketing Manager from December 2017 to June 2020, where they provided expertise in full-funnel ABM, campaigns, and demand-generation. Ricky also managed a team of program managers and coordinated marketing campaigns and sales enablement programs. Ricky also held the position of Marketing Program Manager from January 2017 to September 2018, where they managed marketing and sales enablement programs for Jabil's consumer packaging division.

Before joining Jabil, Ricky gained experience as a Digital Marketing Manager and Digital Communications Manager. Ricky implemented and managed integrated digital marketing campaigns and programs, and elevated the prominence of company content and solutions-based marketing approach online.

In their early career, Ricky worked at Aurora Lighting as a Brand Web Manager, where they led digital marketing initiatives and managed corporate and e-commerce websites. Ricky also worked as a Digital Marketing Consultant at Linkshape, guiding strategic planning and execution in content creation, website channels, and digital promotion.

Ricky's career began as an Art Director at ThatsUs.com and as a Web Designer at Rich Design Corp.

Ricky Frohnerath attended St. Petersburg College from 1998 to 2001, where they obtained a degree in Computer Information Systems with a focus on Computer programming. Following this, they attended the University of South Florida from 2005 to 2009, earning a degree in Marketing with a specialization in Promotions management. Ricky Frohnerath also holds a certification in Google Adwords from Google, although the specific details regarding when and where it was obtained are not provided.