María José Vásquez Builes

María José Vásquez Builes has a solid work experience. María José started their career as an Auxiliary Administrator at the Universidad de Antioquía from September 2014 to March 2015.

Following that, María worked at Finaktiva, where they held different roles. María José began as a Marketing and Content Analyst from June 2017 to February 2019. During this time, they focused on marketing strategies and content creation.

In February 2019, María became a Customer Service Analyst, where they were responsible for designing customer experience strategies, attracting new clients, and implementing communication processes. María José achieved significant accomplishments such as implementing CRM flows and reducing response time through digitalization.

From January 2020 to November 2022, María advanced to the role of Marketing and Sales Analyst, specializing in the deepening of client relationships. Their responsibilities included managing relationships with nationwide SME clients, forming partnerships, and promoting Finaktiva's services to startups and SMEs. María José successfully standardized the deepening process, resulting in increased customer acquisitions.

Lastly, María is currently working as a Business Developer at Finaktiva, starting in October 2022. Further details about their role are not provided.

María José Vásquez Builes holds a Bachelor's degree in Economics with a specialization in Finance from the Universidad de Antioquia, which they obtained from 2013 to 2018. María José recently started pursuing a Master's degree in Digital Transformation from Esden Business School, specializing in the field of Business. As an additional certification, María José received the Scrum Foundation Professional Certificate from CertiProf in December 2020.