Melissa Meshkat

Melissa Meshkat has significant experience in the digital field, with a focus on managing digital channels and delivering exceptional customer experiences. Melissa most recently held the position of Head of Digital at first direct. Prior to that, they worked at HSBC as the Head of Digital for M&S Bank, where they were responsible for the performance of the digital channels and worked closely with the HSBC UK Digital Team. Melissa also has experience working at M&S Bank as a Social Media Manager, where they developed and implemented social media and content strategies. Melissa started their career at Abstracts, where they progressed from Junior Account Exec to Digital Services Director, gaining experience in digital project management, strategy consultancy, and new business pitching.

Melissa Meshkat attended The University of Sheffield from 1997 to 2000, where they obtained a Bachelor of Arts (B.A.) degree in English Literature. Following this, they enrolled at The Institute of Direct and Digital Marketing in 2004 and 2005, earning a Postgraduate Diploma in Direct and Digital Marketing.