Ellyn McCulloch

Senior Marketing Manager - CRM & Automation at Fitness and Lifestyle Group

Ellyn McCulloch is an accomplished marketing professional with extensive experience in CRM and digital marketing. Currently serving as the Senior Marketing Manager for CRM & Automation at Fitness and Lifestyle Group since January 2024, Ellyn focuses on enhancing member engagement through multi-brand interactions. Previously, Ellyn held the position of Loyalty Marketing Manager at TerryWhite Chemmart, where revenue growth was achieved through advanced marketing platforms. Ellyn's career also includes significant roles at Brisbane City Council, where major digital initiatives were led, and previous experience at Ladbrokes Australia, MCM Digital, and MyStyle PR, showcasing a diverse background in digital strategy, project management, and public relations. Ellyn holds a Bachelor of Public Relations from the University of the Sunshine Coast and a Bachelor of Behavioural Science from QUT.

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