William Charnock is a seasoned marketing and strategy professional with extensive experience across various organizations. Currently serving as Chief Strategy Officer at Five0 Consulting since February 2024, Charnock emphasizes the significance of the 50+ audience in the future of brand growth. As a Partner at Acumen since January 2024 and previously Chief Marketing Officer from March 2019 to June 2023, Charnock has provided strategic guidance since 2009. Charnock co-founded WhatNOTtodo.works in 2018, focusing on enhancing in-house creative capabilities. Previous roles include Chief Marketing Officer at Everplans and Chief Strategy Officer at R/GA, where a substantial global strategy team was built. Early career highlights include co-head of strategy at JWT and planning director roles at FCB Worldwide and BBDO.
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