Pankaj Hiranandani is an experienced professional with a robust background in digital retailing and customer relationship management, currently serving as Sr. Manager of Digital Retailing & CRM at FordDirect since December 2013. Pankaj has successfully managed the integration of the Ford eCommerce platform with the dealer network and developed a comprehensive product roadmap for the digital retail shopping experience. Prior roles include Senior Product Manager - CRM, where Pankaj implemented various enhancements for the FordDirect Dealer CRM Program, and Information Technology Delivery Manager, overseeing critical data initiatives for Ford Motor Company. Additional experience spans positions at JPMorgan Chase & Co., Eddie Bauer, Procter & Gamble, The Coca-Cola Company, and CDAC, showcasing a diverse skill set in technology and management across multiple industries. Pankaj holds an Executive MBA from Michigan State University and a BE in Computer Science from Rajiv Gandhi Prodyogiki Vishwavidyalaya.
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