Jesús Montero Boccheciampe

Jesús Montero Boccheciampe is an experienced marketing professional currently serving as the Jefe de marketing de producto at FORUM Servicios Financieros since November 2021, where responsibilities include developing multichannel strategies for automotive financing and ensuring adherence to the corporate brand manual. Prior to this role, Jesús worked at ADT Chile from July 2018 to November 2021 as a Marketing Product Management professional, focusing on content strategies primarily in email marketing to enhance customer loyalty and identifying Buyer Personas for personalized communication. Jesús began a career in marketing as an Analista de Publicidad y Mercadeo at Banco Occidental de Descuento from June 2012 to October 2013, where responsibilities included executing advertising campaigns and coordinating media plans. Jesús holds a Bachelor’s degree in Public Relations, Advertising, and Applied Communication from Universidad Rafael Belloso Chacín, obtained between 2009 and 2012.