Colleen Kasper Falco

Colleen Kasper Falco is a seasoned marketing professional with extensive experience in CRM and digital strategy across various industries. Currently serving as the Senior Global CRM Manager at Fossil Group, Inc., starting in August 2022, Colleen previously held the role of Senior Digital Strategist at Fingerpaint, where responsibilities included the development of insight-driven proposals and multichannel campaign strategies for pharmaceutical clients. Prior positions include Global CRM & Loyalty Marketing Manager at NARS Cosmetics, where Colleen developed global CRM strategies, and CRM Manager at DAZN, focusing on membership growth in North America. Colleen's tenure at Time Inc. involved multiple roles in marketing management for properties like Entertainment Weekly and Sports Illustrated, emphasizing retention and acquisition strategies. Earlier career experiences at L'Oréal and Georgetown University laid a solid foundation in marketing and management principles, culminating in a Bachelor of Business Administration in Marketing and Management from Georgetown University.