Marcia Franzke is an accomplished Account Executive at Fourstar Group since November 2021, with prior experience as a Category Manager at Arteza and a Merchandise Planner at JOANN Stores. At JOANN, Marcia developed and managed financial plans while utilizing data analysis for business forecasting. Earlier positions at The Bon-Ton Stores, Inc. involved successful roles as a Buyer for Boys 2-20 and Better Women's Plus Apparel, where notable achievements included launching Under Armour and driving significant sales increases in various apparel categories. Marcia also served as a Product Manager for Knits, Sweaters, and Active Apparel, demonstrating expertise in market research and trend analysis. Marcia holds a Bachelor’s Degree in Family Resources & Consumer Science, with a focus on Environment, Textiles, and Design from the University of Wisconsin-Madison.
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