Alexandra Gouttefarde

Alexandra Gouttefarde currently serves as the Responsable e-commerce at Freixenet Gratien, managing the revitalization of the Mondovino.com e-commerce site since January 2022. Previously, Alexandra co-founded Vigneronly, a French online wine retail platform, where responsibilities included defining the business model, securing funding partners, administrative and financial management, and overseeing daily site operations. Alexandra has also held project management roles at WSB Agence digitale stratégique, PARKER+PARKER, and mediacrossing, where key tasks involved client portfolio management, web project development, and digital coordination. Early career experiences include positions at Cdiscount and Plan.Net France, focusing on marketing studies and media planning. Alexandra holds a Master’s degree in Communication from Université Bordeaux Montaigne, along with a Bachelor's degree in Media Planning and a DUT in Information Communication.