Suganthan Asokan

Suganthan Asokan is an accomplished marketing professional with extensive experience in demand generation and integrated marketing. Currently serving as Integrated Marketing Lead at Freshworks, Suganthan has developed and managed global Account-Based Marketing campaigns targeting Mid-Market and Enterprise segments. Previous roles include leading marketing efforts for the Freshworks for Startups program, Assistant Marketing Manager at SDA Bocconi Asia Center, and Marketing Executive at Bennett Coleman and Co. Ltd., where Suganthan excelled in digital marketing and performance analytics. Additionally, experience at Accenture involved coding and analytics, while a tenure at Xoxoday provided diverse exposure across various marketing functions. Suganthan holds a Bachelor of Technology in Instrumentation and Control Engineering from Manipal Institute of Technology.