Allora Buckshon

Allora Buckshon has a diverse work experience in marketing and communications roles. Allora began their career as a Marketing Intern at Comcast Business Class, where they analyzed marketing efforts and coordinated sales events. Allora then joined Lincoln Financial Group, initially as a Leadership Preparation Program Associate in B2C and Sales Marketing for Retirement Plan Services, where they created and implemented a national direct marketing campaign. Allora also worked closely with the CMO to develop marketing materials and an industry insights program. Later, at Lincoln Financial Group, they served as a Marketing Specialist, focusing on participant outreach and retention through direct mail and email campaigns.

After Lincoln Financial Group, Allora joined RJMetrics, acquired by Magento Commerce, as an Account Manager in Customer Success. In this role, they managed client accounts, provided product training, and transitioned global clients to self-service account management. Allora also oversaw Customer Success Marketing, creating resources to empower clients.

Most recently, Allora joined FS Investments as a Marketing Associate and later as a Director in Marketing Communications. Allora'sresponsibilities included planning and executing integrated marketing programs, developing automated prospecting campaigns, and contributing to the transition of the corporate website design. Allora currently holds the position of Executive Director of Product Marketing at FS Investments.

Allora Buckshon attended Temple University's Fox School of Business from 2008 to 2012, earning a Bachelor's degree in Business Administration with a focus on Marketing.