Jay Crissman serves as the Director of Programmatic Revenue Operations at Gannett | USA TODAY NETWORK since September 2013, focusing on programmatic operations and technical implementation of header bidding initiatives. Crissman has a robust background in advertising operations, previously holding roles such as Director of Advertising Operations & Account Management at GrabMedia, and various management positions at Gannett, including responsibility for mobile ad products and the management of numerous advertising campaigns. With earlier experience at AOL, where Crissman managed significant advertising campaigns and operational efficiencies, the professional possesses in-depth expertise in programmatic relationships, revenue forecasting, and team leadership, supported by a B.S. in Sports Management from Slippery Rock University of Pennsylvania.
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