Tamar Yaniv

Tamar Yaniv is a seasoned entrepreneur and executive in the beauty and gaming industries with extensive experience in leadership roles. As Co-CEO and Co-Founder of Gen See since July 2021, Tamar is involved in building a vegan, cruelty-free, high-performance beauty brand. Previously, Tamar spent over a decade at Preen.Me, co-founding and serving as CEO, where solutions were provided to CPG CEOs and brand teams. With prior roles including Director of B2C Poker at bwin and marketing leadership at PokerStars, Tamar has a strong background in online gaming. Education includes a Master’s degree in Industrial Design from Technion and executive programs at prestigious institutions such as London Business School.