Adam Hershey

Interim CEO at General Cannabis

Mr. Hershey was initially appointed to the Board on July 13, 2020. He has over 25 years of investing experience in public and private markets and is currently the Founder, Managing Partner and Portfolio Manager of Hershey Strategic Capital, LP, an opportunistic, alternative asset manager focused on active investing in small cap public companies. He is also the Founder and Managing Member of several investment partnerships that focus on providing growth and expansion capital to public and private companies. Mr. Hershey was previously a Partner and Chief Investment Officer at SIAR Capital, LLC, a single-family office specializing in undervalued and emerging growth companies based in New York City from September 2007 through June 2016. Mr. Hershey graduated from Tulane University A.B. Freeman School of Business with a B.S.M. in 1994. Mr. Hershey will continue to serve on the Board and will not receive any additional compensation in connection with his new role as Interim CEO.


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